Designing Meaning Across Mediums
I’m Keke, a designer and writer exploring how we make sense through interfaces, physical forms, and systemic thinking. Over the past 8 years, I’ve designed across interfaces and objects alike, bringing the same intention to digital platforms
and tangible products. My work lives in the in-between:
where disciplines meet, and meaning emerges.
Featured Projects
2025 – Tangible Product
Hydration Sling Bag
In this project, I designed and developed a sling bag for 40 oz tumblers with side handles—a form rarely accommodated by typical bottle carriers. Key features include a detachable shoulder pad, wide strap for weight distribution, and a front pocket for daily essentials.
2024 – Digital Product
Translating Regulation into a Delightful User Experience for Universities in Indonesia
Learn how I transformed the reporting system for lecturers, guiding them through a complex new process designed to reduce anxiety and improve adaptability.
2024 – Digital Product
Bringing Research to Life: Disseminating Insights Through Gameplay
Learn how I transformed complex research insights into an engaging game to make the information more accessible and impactful.
2021 – Digital Product
Approaching Content with Empathy: Crafting Communication That Cares
Learn how I shaped Halodoc’s Pregnancy Tracker by focusing on empathetic communication approach that offers meaningful support to users.